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- Baton Rouge, LA
- Hurricane Gustav
- 09/01/2008
- 1,088 loads of laundry were cleaned over the course of 6 days after Hurricane Gustav in Sept. of 2008.
- “They took a lot more clothes than I thought they would!”
- —Brea
- “Dirty clothes have been piling up. It’s kind of disgusting.”
- —LaTrisha
- “One of the girls [said], ‘You know it’s free if you don’t want to pay. So . . . of course . . . saving money. . . We just stopped.”
- — Kandy
- “Some people don’t have washers and dryers, or don’t have the money to afford to wash.”
- —Travis
- GALVESTON, TX
- Hurricane Ike
- 09/01/2008
- 5,235 loads of laundry were cleaned over the course of 21 days after Hurricane Ike in Sept. of 2008.
- “When I saw the orange trucks . . . it brought tears to my eyes.”
- — Tracy
- “You just don’t feel human without clean clothes.”
- — Dennis
- “They are washing the clothes and drying them and folding them. I mean, that’s beautiful.”
- — Princella
- ”Not a little bit of my life back, Tide has provided me with a lot of my life.”
- — Anne
- ”It feels so good to be able to know that I’ve got clean clothes to put on.”
- — Charlotte
- ”We couldn’t do this at home. We lost our washers and dryers.”
- — Jamie and Jan
- ”I don’t know whose idea this was, but they need to be hugged, kissed, loved on and thanked immensely.”
- — Paula
- ”Any little thing that the citizens can get that lifts their spirit and morale goes a long way.”
- — Paul
- "I’ve spent the last five days with no clean clothes… Having clean clothes…at this time sure makes it so much better."
- — Joel
- NEW ORLEANS, LA
- Hurricane Katrina
- 11/01/2005
- 13,871 loads of laundry were cleaned between Nov. of 2005 and Sept. of 2008 after two hurricanes, Katrina in 2005 and Gustav in 2008.
- “I had nowhere to wash my clothes. Now I can get ‘em washed.”
- —Rainey
- “Thanks to Tide my clothes will be clean.”
- —Tonja
- “I thank them for taking the time to take care of the people who are out here trying to help get New Orleans back together.”
- —Gary
- “That’s one less thing I have to have on my mind with everything I’m dealing with from the hurricane. . . This just really lifted a big burden off of me.”
- —Connie
- “It has helped me a lot.”
- —Pham
- “This is so nice.”
- —Jean
- "This is so nice."
- —Jean
- SAN DIEGO, CA
- Wildfires
- 11/01/2007
- 4,258 loads of laundry were cleaned over the course of 30 days after wildfires in Nov. of 2007.
- “I think it really gives people hope.”
- — Julie
- “It’s great to be able to come by, drop your clothes off, come back the next day and have it all done for you and folded.”
- — W
- “What I like most is that everybody is helpful and friendly and supportive of all that’s gone on.”
- — Gina
- “We still have no water or power in our house so having the laundry truck here has been a great service for us.”
- — John
- “You folks are heroes as far as we’re concerned.”
- — Thomas and Walt
- Waterloo, IA
- Floods
- 6/01/2008
- 2,655 loads of laundry were cleaned over the course of 12 days after floods in June of 2008.
- “There ain’t no words to describe what Tide is doing for people.”
- — Laurie and Justin
- “Sometimes a little bit goes a long way.”
- — Allan
- “To have this service is everything, to be able to come and pick up some clean clothes.”
- — Janet
- "Without Loads of Hope I’d have to do [laundry] myself. . . . It’s tedious and you just want to take everything and throw it and say, ‘Just start over.’"
- — Brandi
- “It made a huge impact on the way we live right now.”
- — Melissa
- “It’s nice to see people coming together to help folks in need.”
- — Thomas
- All Stories
- All Stories
- 4/1/2009
- So far nearly 30,000 loads of laundry have been cleaned to help over 20,000 families.
Loads of Hope for Haiti.
Please watch our special Tide Loads of Hope film on Facebook. It documents the small part we did to make a difference to the community in the wake of the country's catastrophe.
What people are saying.
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that is awesome!!! You guys are really trying to help out and you listen to your customers. Good for you!! - Valeta K.
Thank you so much. My family was fortunate but freinds and their families were not. View my profile for local pictures I just posted. that is from a one small area. Just awful. -Lisa S.
I was so excited when I saw Loads of Hope in the parking lot at Walmart. I purchased the yellow cap Tide then went home and called my friends and family to encourage them to do the same. - Cindy W.
Hope that through small efforts we can support as many families as possible. -Anne A.
I've always only used Tide but now it's given me even more of a reason to continue. I tell everyone I know about it and wear my Tide shirt with pride. - Kathleen C.
The Loads of Hope represents what we all should be doing as inhabitants of this earth, help each other and take care of the planet. - Marilyn B.
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